About Us

SoftwareByBay is the trademark of John Bay & Associates, LLC, a company of seasoned veterans in the Information Technology field providing clients with logical solutions through specially designed software application products. With average service of 25 years founding and managing businesses in software development for public safety, computer security, and wireless data access, the company's experienced team delivers to the client a high degree of value and safety from a boutique of technology applications that provide security awareness and protection, ease of access to disparate information and business intelligence, as well as data search, archiving, and retrieval solutions.


The company partners with Secure Enterprise Solutions, the developer of widely-recognized, trusted, end-to-end Security Solutions, including Security Training and Education, and iConcepts Inc. two gifted companies with extensive expertise in the development and support of software products designed to enhance and facilitate the end user experience.

Management Team:

John Bay - founder of a number of companies specializing in providing Systems Integration products and solutions in the Private and Public Sectors. A successful Chief Executive Officer and company President for more than 25 years, he brings extensive management skills and business insight and application awareness to clients today.
His accomplishments: developed and deployed the first Wireless Application Service provider (WASP), developed Enterprise Messaging Services middleware for data exchange between networks, and created the Wireless Data Net-a network utilized for connectivity and interoperability between wireless carriers. For a billion dollar technology company with an international presence, he developed relationships with most major carriers and most major wireless carriers for the purpose of developing peripheral application software and creative methods of interoperability.


Joel Hudesman - For more than a dozen years with companies that required the benefit of his creative Marketing and Business Development skills, Joel has provided award-winning services and solutions with technology driven impact. He was awarded the 1995 U.S. Small Business Administration's Exporter of Year Award, and the Westchester 50 Award for outstanding development and promotion of Janesway products. A true power user of technology, he brings the hands-on user perspective to the solution of information technology and information security issues, the installation of firewalls, and the management of hardware and software programs. Expert at identifying areas of technical opportunity, he prepares and implements improved approaches to ensure the profitable, competitive, and high quality Production process. For a major software corporation, he oversaw the analysis and strategic planning that enabled the cultivation of synergies and alliances in the technical arena. Having designed and built international websites for brand awareness and market exposure, his expertise allows for the protection of those assets, as well.

With a Bachelor's Degree in Political Science from Bentley College in Massachusetts, Joel's assets also include advanced skills in Microsoft Office, Access, FrontPage, Bloomberg VPN, Internet Savvy, Goldmine Contact Manager, ACT, Maximizer, Approach, DT Search, VB, Adobe Photoshop, HTML.

© 2007 Software By Bay, LLC. All rights reserved.